(Atlantic) This year, the Cass County Local Food Policy Council is adding new incentive programs with the goal of drawing even more people to Cass County’s farmers markets.
The CCLFPC has purchased a 20 weeks of weekly produce box from Bridgewater Farm—a $350 value—to be given away to an attendee of Produce in the Park’s opening market on June 2. Market attendees who are 18 or older can sign up for the drawing at the June 2 farmers market. The winner will receive a weekly box of eight to 12 items of fresh produce grown at Bridgewater Farm for approximately 20 weeks (the length of the Produce in the Park season). Produce in the Park will be held weekly on Thursday evenings from 4:30-6:30 PM from June 2 to October 15 in the Atlantic City Park (10 W. 7th St. Atlantic, IA 50022).
The CCLFPC is also providing funding for Produce in the Park to offer a free weekly drawing for a dozen farm-fresh eggs from Brun Ko Farm at every farmers market of the season. Market attendees ages 18+ will be eligible to enter the drawing every week of the Produce in the Park season.
This year, the CCLFPC is also providing funding for Produce in the Park to cover the cost of technology needed to accept SNAP/EBT (also known as food stamps). When a farmers market is certified to accept SNAP/EBT, all SNAP-qualified food products sold at the market can be purchased with a SNAP/EBT card—regardless of vendor. Produce in the Park began accepting SNAP/EBT in 2021.
The CCLFPC will be providing funding to the Lewis Farmers Market for free produce giveaways, free taste tests of fresh produce, and free samples of recipes made with fresh produce. The funding makes it possible for the market to compensate vendors for their products while providing customers with the chance to try new fruits and vegetables and recipes.
For several years, the CCLFPC has sponsored “farmers market produce coupons.” These are redeemable only on produce from vendors at Cass County’s farmers markets. This year, all four farmers markets in Cass County will be accepting these coupons. Partner organizations will assist in distributing the coupons to lower-income people in Cass County.
