(Undated) — As the season of giving approaches many Americans have already started their holiday shopping.
The generation planning to spend the most this year is millennials according to a report by TransUnion. With 63 percent of millennials saying they plan to spend the same or more on their holiday shopping than last year. The National Retail Federation says between November 1st and December 3rd holiday spending is expected to jump to a record 989-billion-dollars.
According to Deloitte’s holiday retail survey, holiday shoppers are expected to spend eight percent more than last year for an average of nearly 17-hundred-80-dollars.